Creating high performance through Customer Centricity

Let customers guide you to brilliant performance

The world is changing at an unprecedented pace

All sectors are being disrupted, customers have greater power than ever before and their expectations are being driven by the experiences they enjoy with the worlds best. 

People are beginning to believe that anything is possible 

Seismic shifts are taking place in global society. To stay ahead, organisations must reimagine themselves, doing so quickly and with the confidence that they’ll get it right.

There is only one way to get ahead, and stay ahead

Organisations must truly understand and engage customers - bringing together the right strategy, solution design, customer experience and digital technology to form a fully integrated ecosystem for those who matter most, customers. 

With our help, your organisation can become truly Customer Centric


We can help you to:

  • Understand what customers truly value through Human Insight
  • Design and create engagement with solutions through Co-Creation
  • Accelerate and future proof capability through Delivery Excellence

Laser-sharp focus on customer value is the essence of success

It stimulates growth, drives customer and staff satisfaction, builds loyalty, cuts cost and fuels improvement.

High performing organisations are Customer Centric

They are:
  • Relevant – they understand their customers and provide solutions which they truly value
  • Easy to engage with – their processes are customer-led, enabling a friction-free experience
  • Enjoyable to do business with – their staff create a highly personalised and memorable experience
  • Trustworthy – they offer an intimate experience and do what they said they would, every time

Customer Centric organisations are high performing

They deliver:
  • Outstanding customer experiences
  • Great customer outcomes
  • High customer satisfaction
They achieve:
  • Deep customer loyalty
  • High staff satisfaction
  • Maximum revenue growth
  • High efficiency and cost advantage

Customer Centric organisations are consistently high performing

Because they are:
  • Obsessed with the customer
  • Driven by insight
  • Highly collaborative
  • Inventive and Agile
  • Digitally savvy
  • Trustworthy

Customer Centric Organisations achieve high performance through capability in nine areas

  1. Customer experience vision
  2. Customer strategy
  3. Customer journey and business processes
  4. Customer aligned organisation design
  5. Customer Centric leadership and culture
  6. Customer information
  7. Customer metrics
  8. Customer Centric technology
  9. Staff engagement

The Audet Magna Customer Centric Business Change Methodology


It's time to think differently.
Let customers guide you to brilliant performance.
Human Insight
Co- Creation
Delivery Excellence

We've helped many global organisations

Global fast food chain

Restaurant of the future

Using our unique methodology to help tune the chain's digital offer into the needs of customers and front-line 'crew'.

Global supermarket chain

Next generation service culture

Put in place a rigorous solution for managing £multi-millions of IT procurement contracts.

National high street and online retailer

Digital concept stores

Using our unique Customer Voice method to hear the truth, developing genuine insight to understand what truly matters most to customers.

National broadcaster

Digital content delivery

Co-creating a fundamentally different way of managing and delivering content to a wide range of customers, in the context of major sector change.

International fashion retailer

Digital Platform Programme

Driving deep engagement with new technology solutions through Customer Centric Change.

Global technology retailer

Corporate Service Transformation

Designing a truly Customer Centric corporate service model and reducing the cost to serve.

National high street and digital retailer

The Difference is You

Driving a truly Customer Centric Culture on the front-line, helping Colleagues to have great conversations with customers and deliver great experiences.

National health service

Coordinated Care Model

Working with a range of organisations to co-create an innovative and truly patient-centric health and care model.

Local Authority

Digital Transformation

Developing the strategy for the Local Authority to become the UKs leading Customer Centric Digital Council and Smart City.
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